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Trace Adkins - Good Guys Finish First

He has hit songs, million-selling albums, a popular book, and a public appeal that has Hollywood on the
phone to him for roles in movies and television. It’s a glamorous life, on the surface, and there’s no doubt
that Trace Adkins loves the music. Yet there’s a whole lot of the middle-America, hardworking man inside him who wonders, as he walks offstage, “Did I make a difference while I was out there singing?”

By Vernell Hackett

"You can't sing about something you don't believe in"

Trace Adkins grew up steeped in the blue-collar heartland ethic. The people he knew and loved were hard-working men and women who taught him a love of family and country, and the core values of honesty and responsibility. His father recently retired from his factory job where he worked for 43 years.

“I was fortunate enough to live in a small rural community that was centered around the church and school,” says Adkins, who was born and raised some 50 miles northeast of Shreveport, in little Sarepta, La., population somewhere around 1,000. “I saw people working hard all their lives. There was a paper mill and oil field and timber industry, plus I went hunting and fishing and played sports, so I had a great childhood. My grandparents on both sides lived close to me, so I learned the importance of family from that. So that’s the perspective I come from and how I look at life.”

This upbringing imbued Adkins with a respect for hard work and what it takes to earn a dollar. Recalling his days as an oil field roughneck, he remarks, “I was so exhausted and dirty and beat up [at the end of the day] that I knew I had put in an honest day’s work. It was a rough gig; you stayed banged up and bruised up.” He adds with a chuckle: “Since I stopped playing clubs, very seldom do I finish a gig bleeding anymore.”

He admits he is one of those fortunate people who got to live his dream. “I absolutely love doing what I do. I now am able to earn a living making music but… there’s a part of me that feels kinda guilty because, in my opinion, I don’t think I work hard enough for my paycheck.”

The singer understands that the music business isn’t all glamour and glory. “People say the music business isn’t an easy job, but really the only hardships are separation from family and the frustration you have to deal with daily with the politics of the business. I abhor the politics and I don’t play them, so consequently I don’t get awards unless they’re fan-voted. But I don’t need to get nominations to tell me I’m doing a good job; I get it from the people who spend their hard-earned money to come see me and buy my records.”

When he graduated from high school, Adkins opted for a football scholarship at Louisiana Tech over enlistment in the military. He played music while working as a pipefitter on an offshore drilling rig, working the club circuit in Texas and Louisiana. He moved to Nashville, Tenn. in 1992. He signed with Capitol Records three years later, and the music world said hello to the tall man with the ponytail adangle behind the cowboy hat—the one who thrills the women with his deep voice and sly, sexy smile. Adkins also appeals to the men, who realize he is just what he seems to be—a hardworking family man who loves his country and understands their everyday frustrations.

After some early hits with “Every Light in the House” and “(This Ain’t) No Thinkin’ Thing,” the singer stretched and won notice for songs that were outside of the envelope—tunes like “Hot Mama,” “Chrome,” and the mega hit “Honky Tonk Badonkadonk.” Lest anyone think he cuts only uptempo ditties, Adkins punctuates his offerings with heartfelt tunes like “I’m Tryin’,” “Songs About Me,” “Arlington,” and his most recent hit, “You’re Gonna Miss This.”

“I can’t sing a song if it doesn’t touch me,” Adkins says. “I’m not just singing stuff to be singing it. It has to be something I can sing with conviction. When I first started singing, I sang bass in a gospel quartet for five years, so it was instilled in me early on that you cannot be a hypocrite; you can’t sing about something you don’t believe in. That has carried over into country music for me. I can’t record or sing unless it talks about something I’ve experienced firsthand. I have to avoid hypocrisy at all costs.”

When fans tell Adkins that songs like “Arlington” or “You’re Gonna Miss This” touched them, he looks at them and says “It did me too.” Acknowledging that it’s rewarding to touch people’s lives, he adds, “But still, at the end of the day when I get on my bus and my head hits the pillow, I think, ‘What can I can put my hands on and look at that says I did a good job?’ There’s just nothing there except for money and that don’t count.”

Many of his fans and the people who benefited from his appearance on television’s The Celebrity Apprentice— that being the Food Allergy and Anaphylaxis Network (FANN)—might disagree with him. Adkins focused a great deal of attention on FANN while appearing on The Celebrity Apprentice this year. When asked about his time on the show, he simply says, “It was fun but I won’t do it again.” Not being a fan of reality shows, he says the only reason he did this one was because he thought he could help focus viewers’ attention to the serious distresses brought by allergies to certain foods. His daughter Brianna suffers from severe food allergies to milk, eggs, peanuts, and tree nuts. After hearing her diagnosis, Trace and his wife, Rhonda, joined FANN and in 2008 he became the association’s chairperson. “People just think you break out in a rash or something if you’re allergic, but it’s so much worse than that,” Adkins explains. The first time it happened to his daughter, she had a reaction to peanut butter when she was only 18 months old and it was an immediate lifethreatening situation.

The singer proved to be a formidable contender on The Celebrity Apprentice, reaching the final competition between only two competitors, the other being Piers Morgan, who in his everyday life is a newspaper editor and a judge on the television show America’s Got Talent. In fact, Donald Trump narrowed the final field to those two because he deemed it a pairing of “the good guy,” Adkins, versus “the bad guy,” Morgan.

Marilu Henner, who, along with Stephen Baldwin, turned out to be a friend to Adkins, says, “I got to work with him [on a team] a couple times and he played to everyone’s strengths. He was very good at delegating, good at letting each of us come up to our best efforts, and he was inspirational as a leader. When we worked together it was some of the most special moments I experienced on The Celebrity Apprentice. You felt like you could play your best and it wasn’t like you were looking to trip each other up.”

Omarosa Manigault-Stallworth, who had little good to say about anyone on the show, laughingly says the best thing she did was to get Adkins to take his shirt off for a body wash commercial they had to produce. On a more serious note, she points out that “Trace did something that never happens in the boardroom— he told the truth and it was shocking. When he told the truth Donald and I looked at each other and we were like, ‘What was that? Oh, it was the truth.’ ” Omarosa says when she first checked out Adkins she thought he “had no chance in hell” to get anywhere on Apprentice. “People who go on this show have MBAs, Ph.D.s,” she said. “I thought, ‘He’ll have to come armed with more than a guitar to beat me.’ Then you realize he’s honest, he’s charismatic, he’s giving, and he tells it like it is. At the end of the day if you take that into the boardroom you’re successful.”

If honesty is one of Adkins’ greatest character traits, even Adkins himself had to wonder if he took it too far in his book, A Personal Stand: Observations and Opinions from a Free-Thinking Roughneck. Part autobiography and part personal observations on life, the book is his straight-from-the-shoulder message to the world. “I took a personal stand and one of the very first lines in the book I lay it out that I stand for personal responsibility,” he says. “There are so many problems in this country today that we all whine and moan… when the truth is if we would each take action and try to solve these problems in our own personal lives they would begin to disappear.”

He added, “It remains to be seen what all the ramifications from this are going to be, the unintended consequences I’m afraid of. But, hey, I knew it was going to be that way and even when I turned in the last draft I wasn’t sure I was going to allow them to release it.”

When he was writing the book, Adkins went to his good friend Charlie Daniels for advice. Daniels says, “Trace called me and said, ‘I’m gonna hurt some feelings with this book.’ I told him ‘Listen, the people who agree with you now are gonna agree with you when the book comes out, and the people who don’t aren’t gonna like you anyway. So do it.”

Daniels continues, “I love Trace. He is a good guy, he came from a blue collar background, and he really appreciates his success.”

Nearly a year later, Adkins is pleased with the way the people have accepted A Personal Stand. “It’s been received as it should have been. It was all a light-hearted approach as far as my political views and opinions. I’ve had a few people take issue with what I said but not as many as I expected. And the autobiographical stuff a lot of people knew except my mama, but to spare her I didn’t go into the gory details that I could have. It just wouldn’t have helped me make the point.”

Adkins may be doing something else his mother doesn’t approve of. He’s taking on the part of the devil in two movies. One, Trailer Park of Terror, is currently making the rounds at film festivals. There comes a point in the plot when the female lead has suffered a terrible misfortune, and it is Adkins’ character who convinces her, un-Adkins-like, to burn down the trailer park. As might be expected in any good trailer/horror fare, this step turns the entire population of the park into zombies.

Adkins’ other devilish role comes in the upcoming film An American Carol, in which he plays the ghost of the future. The plot is similar to that of Dickens’ A Christmas Carol except that the protagonist, Michael Malone, doesn’t like the Fourth of July. In the end Malone must decide if that holiday is important to the country and whether patriotism is a good thing. Obviously there are some political overtones there and Adkins admits, “It’s gonna be incredibly controversial.”

Never one to step away from controversy, Adkins courted it at the close of The Celebrity Apprentice when he spoke out after Trump chose Morgan over him as winner. Saying he thought Trump might have sent the wrong message to the youth of America, Adkins remarked: “It was his show and he had the right to make the decision he thought was right, and I have the right to disagree. I just thought he based his decision purely on how much money was raised and I didn’t think that was what the sentiment of that game was supposed to be about. I thought it was strictly geared toward the charitable aspect. That’s how I played it.

   
  Adkins with fellow Celebrity Apprentice contestant Gene Simmons

“I thought the criteria he used to make his decision sent the wrong message. [That message was that] it isn’t about how you play, but whether you win, and I don’t think that’s the right message to be sending. Honor and integrity—that counts for more than the bottom line in my world. Maybe not in the business world we live in. But how I grew up and how I was raised, your integrity at the end of the day is going to be the most important thing you have.” Hearing Adkins talk would give anyone the sense that he believes in cowboy values. He does indeed.

“It’s that indomitable spirit, that fierce independence, that sense of freedom that you control your own destiny— you call the shots in your day-today life,” he says. “Most of all it’s that fierce independence, I think, that is what the modern day American cowboy is. It’s not just owning a ranch and riding horses, although I like that too. I like having a farm and my daddy still has cows. That’s how I grew up. Mostly it’s about taking responsibility and knowing that how you’re measured as a man is determined by the kind of decisions that you make.”

Donald Trump called Adkins the good guy standing against the bad guy, Piers Morgan. Morgan shot back that Trace wasn’t as good as Trump thought and he [Piers] wasn’t as bad. The truth is somewhere in the middle. It’s also somewhere in the lyrics of “You’re Gonna Miss This,” “Dangerous Man,” “Ladies Love Country Boys,” and “Honky Tonk Badonkadonk.” It can be found in the words of his book and in what he says during interviews. In other words, Adkins is one of those guys for whom what you see is really what he’s all about. His own explanation for it goes straight to family.

“It’s how I was raised. That’s just how I grew up. I think that blue-collar background still serves me well. Another thing is having a spouse and children who just aren’t that impressed by what I do. If I can jump up and touch the ceiling with both hands then my kids think that’s pretty cool but other than that, there’s not a lot about me that impresses them too much. So that seems to work.”

Adkins, who will release a new album this fall, originally signed a seven-album contract with Capitol Records. He fulfilled that agreement with his Dangerous Man project two years ago.

“That’s pretty rare to do in music these days,” Trace points out. “I’m proud of that, but you know, I am an old cowboy that rides for the brand. I signed on and I’m going to ride for the brand to the end, so l’ll stay here until they decide to run me off.”

Which shouldn’t be anytime soon. Meanwhile, Adkins acknowledges that he has reached the point where his music career will carry him through. “I could play beer joints until I get tired of it from now on because I’ve been around long enough and I’ve put together a good enough catalog of stuff, and I’m good at it, so that’s a good place to be. Even if I never make it to that elite group of country music superstars, I still ain’t going to have to go back to work in the oil field unless I want to.”

Vernell Hackett is a frequent contributor to American Cowboy. She resides in Nashville, Tenn.

 

Tracing a Career

Born January 13, 1962, in Sarepta, La.
1970 – At age 8, Trace Adkins starts playing the guitar.
1992 – Moves to Nashville, Tenn., to pursue a career in music.
1995 – Signs a record deal with Capitol Records
1996 – Releases debut single, “There’s a Girl in Texas.”
1996 — Debut album, Dreamin’ Out Loud, released; it goes platinum (one million-plus sales)
Aug. 1996 – Trace Adkins Day declared in his hometown of Sarepta
Nov. 1996 – First appearance on the Grand Ole Opry. Proposes to his girlfriend, Rhonda, on the Opry stage that night. She accepts.
1997 – First number one single charted: “(This Ain’t) No Thinkin’ Thing”
April 23, 1997 – Adkins named Best New Male Vocalist by the Academy of Country Music
1997 – Single: “I Left Something Turned on at Home”
May 11, 1997 Marries Rhonda Forlew
1997 – Single: “The Rest of Mine”
1997 – Album Big Time released. It goes gold.
Jan. 27, 1998 – Trace and wife Rhonda have a daughter, Mackenzie Lynn Adkins.
1998 – Singles released: “Lonely Won’t Leave Me Alone” and “Big Time”
1999 – Album More released, and single “Don’t Lie”
2000 – Single: “More”
June 12, 2000 – Appears on the Lifetime television series The Things We Do for Love
2000 – Single: “I’m Gonna Love You Anyway”
2001 – Album Chrome released; it goes gold.
Sept. 4, 2001 – Trace and Rhonda welcome their daughter Brianna into the world.
2001 – Single “I’m Tryin’ ”
2002 – Singles: “Help Me Understand” and “Chrome”
June 25, 2002 – Adkins makes his 10th and final appearance on Politically Incorrect with Bill Maher.
Jan. 11, 2003 – Tapes episodes of Hollywood Squares
2003 – First Greatest Hits album released
2003 – Singles: “Then They Do” and “Hot Mama” and album Comin’ On Strong. Album goes platinum
Aug. 23, 2003 – Joins Grand Ole Opry
Feb. 2004 – Trace and fellow country music star Travis Tritt play the roles of prisoners on Yes, Dear.
2004 – Single: “Rough & Ready”
2005 – Album Songs About Me released; goes double platinum


May 29, 2005 – Adkins performs at the National Memorial Day Concert in Washington, D.C.
2005 – Singles: “Songs About Me” and “Honky Tonk Badonkadonk”
Nov. 12, 2005 – Adkins performs as part of Broadway Meets Country, a New York Cabaret show presented in conjunction with the CMA Awards’ move to New York City.
2005 – Single “Arlington” released.
2006 – Dangerous Man album released; it goes gold.
2006 – Singles: “Swing” and “Ladies Love Country Boys.” The latter goes to number one.
Oct. 24, 2006 – Sings the National Anthem prior to the third game of the World Series at Busch Stadium in St. Louis, Mo.
Nov. 14, 2006 – Appears on Grand Ole Opry show that plays New York’s Carnegie Hall.
2007 – Second greatest hits compilation released, entitled American Man: Greatest Hits Vol. 2; the title is a tribute to Adkins’ father.
March 27, 2007 – Receives the 2007 USO Merit Award from the USO of Metropolitan Washington
2007 – Releases his first book, A Personal Stand: Observations and Opinions from a Free-Thinking Roughneck
Feb. 18, 2007 – Appears on Extreme Makeover: Home Edition, performing a concert in Austin, Texas, to help a couple and their children get a special needs home.
2007 – Singles: “I Wanna Feel Something” and “I Got My Game On”
Jan.- March 2008 – Takes part in The Celebrity Apprentice on NBC
March 5, 2008 – Brings contestants from The Celebrity Apprentice to Nashville. Joining him for a press conference and show were Tiffany Fallon, Nely Galàn, Marilu Henner, and Omarosa Stallworth.
April 2008 – Single “You’re Gonna Miss This” released. This single stayed at number one on the country singles charts for three weeks
May 2, 2008 – Appears on a segment of The Young and the Restless and sings his hit “You’re Gonna Miss This”
May 18, 2008 – Sings his hit “You’re Gonna Miss This” on the Academy of Country Music Awards

 



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