On February 23rd, our parent company announced that we acquired Horse and Rider , Trail Rider and Spin to Win Magazines. This is wonderful news for American Cowboy readers. We will have a bigger pool of editorial resources and ideas to pull from to keep providing a great product to you.

I have started to meet the new team, and they are wonderful. Very enthusiastic, hard-working and they love and are involved in our community. Please help me in welcoming them to our group.

February 23, 2010 – Boulder, CO – Active Interest Media, Inc. (AIM) today announced the acquisition of Source Interlink’s Equine Network and the Horse Media Group. The new publishing group, AIM’s Equine Network, will cover all facets of the horse world and include the industry’s most respected magazines and web sites.

The new group will include American Cowboy print and online, acquired by AIM in 2007, as well as Source Interlink’s print titles EQUUS, Horse & Rider, Practical Horseman, Dressage Today, Arabian Horse World, Discover Horses, EquiManagement and web sites Equine.com, EquiSearch.com, EquiShopper.com, DiscoverHorses.com and HorseBooksEtc.com and the Horse Media Group’s Spin to Win Rodeo and Trail Rider magazines and online properties MyHorse.com, HitchUpMagazine.com and HorselinkMagazine.com. The total audience offered by the new group is well over 700,000 readers and 500,000 unique visitors per month.